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Social media management

Show up consistently — without the weekly scramble

Social media management covers planning, creating, scheduling and monitoring your business's posts on platforms like Instagram, Facebook and LinkedIn. XGROW manages social media for Australian service businesses with a monthly content plan, on-brand posts and automated DM replies, so your pages stay active and every enquiry lands in your CRM.

  • Monthly content plan
  • Instagram, Facebook & LinkedIn
  • DMs answered and captured as leads
  • ★★★★★5.0 on Google
  • 1,000+ automations built
  • Australia-wide
Free growth planStep 1 of 4
What do you need help with?Pick all that apply.
What kind of business do you run?So we can show you what works in your industry.
How many staff members?Including you.

Where should we send your plan?

We’ll call to book your free 1-hour strategy session.

Free and no obligation. We usually call within one business day (Mon–Fri, 9am–5:30pm AEST). We never share your details — privacy policy.

Overview

Why does social media matter for a service business?

Before booking, most customers check you out: your Google reviews, your website and your Instagram or Facebook page. An abandoned page with a last post from two years ago quietly raises doubts. A page with recent jobs, happy customers and helpful tips does the opposite — it proves you are active, real and good at what you do.

The challenge is consistency. Owners start strong, get busy and stop. We take that off your plate with a monthly content plan built around your services and seasons, simple ways to capture photos and short videos on the job, and posts designed, written and scheduled for you.

Social media also creates conversations. With the AI chatbot connected, DMs and comments are answered quickly and genuine enquiries are added to your CRM pipeline, so your social presence produces leads, not just likes.

At a glance

Quick facts
What it is
Planning, creation and scheduling of social content
Best for
Businesses whose socials are inconsistent or inactive
Platforms
Instagram, Facebook, LinkedIn
Includes
Content calendar, post design, captions, scheduling, reporting
Available as
Lead Generation add-on to any plan
Plus
AI DM replies connected to your CRM (AI Pro)
What’s included

Everything you need, done for you

Our Social Media Management service covers strategy, build, integration and support.

Content strategy

Monthly themes, formats and a calendar aligned to your services and promotions.

Post creation

Designed graphics, captions and hashtags in your brand style.

Photo & video guidance

A simple shot list so you can capture real work in seconds on the job.

Scheduling

Posts published at the right times across Instagram, Facebook and LinkedIn.

DM & comment handling

Quick replies with AI assistance, and enquiries routed to your CRM.

Reporting

Reach, engagement and enquiries reviewed in your monthly strategy session.

Who it’s for

Is Social Media Management right for your business?

Social media management is a strong fit for visual, community-driven businesses — gyms and martial arts studios, beauty and wellness, hospitality, cleaning before-and-afters and short-term rentals.

Client reviews

What our clients say

★★★★★

“I’ve been using Xgrow for some time now and it has made our daily operations much more organised and efficient.

The platform is intuitive, easy to navigate and really helps streamline scheduling, team coordination and workflow management. Everything is very clear and practical, which saves us a lot of time during busy routines.

Read more

Whenever support is needed, the team is always responsive, professional and helpful, making the overall experience even better. Overall, Xgrow is a reliable and professional system that has positively impacted our productivity and operational organisation. Highly recommend it!”

Leticia M.
Google review
★★★★★

“The Xgrow system and app are very easy to use and extremely intuitive.

Even without much technical knowledge, it’s easy to understand how they work and use them without any stress or difficulty. Having messaging, emails, invoices, receipts, bookings, schedules, and training/courses all in…

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…a single platform is amazing — it makes organization much easier and saves a lot of time. The customer support is outstanding: besides the training on how to use the system, whenever I need help, I get quick responses. The team is always helpful and open to adapting both the system and the app to meet our needs, which makes a big difference in daily use. I highly recommend it!”

Nara S.
Google review
★★★★★

“Well, I can’t recommend Xgrow enough.

Before Xgrow, my business was a mess. I was using one system for bookings, another for payments, another for email marketing, and another for CRM… and because everything was disconnected, I lost thousands of dollars in…

Read more

…leads I simply didn’t have time to follow up with. Then everything changed. The whole Xgrow team and system not only made my business dramatically easier to manage, but also increased my organic revenue by 300%. It was a complete game changer. This is real growth. If you own a business, do yourself a favour and sign up with Xgrow. You’ll not only make more money, but you’ll also gain back time to focus on the things that actually matter. Thank you so much to Math and the entire Xgrow team. You have no idea how much easier you’ve made my life.”

Oven Brothers
Google review
FAQ

Social Media Management questions

Still have a question? Ask it on your free strategy call.

How often should a small business post on social media?

Consistency matters more than volume. For most service businesses, a few quality posts a week plus regular stories is enough to look active and stay front of mind.

Do I need to provide photos?

Real photos and short videos of your work perform best, so we give you a simple shot list. We supplement with designed graphics and carefully chosen imagery.

Will you reply to comments and messages?

Yes. We monitor comments and DMs and, on AI Pro, an AI assistant replies instantly and passes genuine enquiries to your team and CRM.

Can social media bring in leads?

Organic social builds trust and supports every other channel. Combined with Facebook and Instagram ads and fast DM follow-up, it becomes a steady lead source.

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